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Pulished on Oct. 13, 2023
1. Want to do every hairstyle well
Post-90s Girl, Anna Sam is an expert in the hairdressing industry, she is passionate about creating glamorous hairstyles for her clients;
Anna Sam likes to express her opinions in social groups, and she is also happy to hear other people's sharing;
She is also a heavy Internet user, she likes to share her news on ins, youtube, facebook, and connect with others through social software, looking for jobs, products, etc.;
She is accustomed to using search engines to find topics that interest her or to find product suppliers. She will use the Internet to verify the brands she is interested in multiple times, so as to exclude some problematic brands;
She is very professional about hair, she can know whether the quality is good or not when she touch the hair, how to treat it, and what kind of hair is suitable for what kind of customers.
She is eager to find a brand that will give her peace of mind, reassure her about products and tools, so that she can focus on her profession - doing every hairstyle
2. Want to find high-quality suppliers that meet the salon customers' demand
Anna Sam was born in a small town in Pennsylvania. At the age of 18, she graduated from a local beauty and hairdressing school after 2 years of training and began to work as a hair stylist.
In the first two years, she got a job in a salon through Instagram. Half of the hair stylists here are employed, and half of them have their own workstations. Anna Sam has her own workstation in the store and works 4 days a week., rest for 3 days.
She is very concerned about her professionalism. She feels that she does not get enough exercise in school, so she does a lot of practice and learning in her daily work. She wants to learn to do different hair and deal with different hair textures. She is very Cherish the opportunities to do hairstyles for every clients and be happy with the charm and beauty of her clients. Only in this way can settle down her clients and gradually expand her clientele.
Two years later, in order to serve a better customer base and learn more knowledge, she chose to go to New York. She opened a small salon by herself. She knew that she could not sit in the store and wait for someone to come to the door, so she also often To do some promotion to get customers, she participated in some hair stylist groups, and they would recommend some information to each other. At present, she has more than 6 years of experience in the industry, and she has dozens of stable customers every month.
For professional requirements, she needs to buy familiar products every week: bleaching cream, hydrogen peroxide, dyeing cream, hair and other tools; some customers will order hair from her and install it, and some customers will bring their own hair come to install.
She has extremely high requirements for hair, because good hair will make her skills more stable, make better hairstyles, and customers will be more satisfied, which can form a positive feedback.
At present, there are some problems in her supply chain, the quality of the goods sent to her is not stable, and the delivery time is longer, so she needs to find a new supplier.
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